Gojek: Sorry Scott

Sorry Scott is a PR campaign that uses Scott as a representation of all of Gojek’s haters. We want to show that Gojek understands they have put their users through bad experiences. Therefore, through this campaign, we will apologize to everyone by finding our biggest haters and apologize to him. “We know we’re not perfect, and we want to change” is a message we want to show.

Disclaimer: The project was made for educational purpose only.

School project (2021)
LASALLE College of the Arts with Forsman&Bodenfors Singapore

PR Campaign

Celestine Teo Jing Yi
Zhang Yuhan (Hannah)